Cookie Policy

October 20, 2025

The "Cookie" Summary

  • ✓We use minimal cookies. Mostly just to remember if you like Dark Mode or Light Mode.
  • ✓No creepy tracking. We use Google Analytics to see which tools are popular, but it's all anonymous.
  • ✓Ads help us stay free. Google AdSense might use cookies to show you relevant ads.

This Cookie Policy explains how xpacto ("we," "us," or "our") uses cookies and similar technologies on https://www.xpacto.com By continuing to use our Website, you consent to the use of cookies as described in this policy.

1. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

Cookies set by the website owner (in this case, xpacto) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics.

2. How We Use Cookies

We use cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, while others enable us to understand how visitors use our tools so we can improve them. We also work with third parties, such as Google, who serve advertising that helps keep xpacto completely free to use.

3. Types of Cookies We Use

Essential Cookies (Required)

These cookies are necessary for the website to function:

  • Theme Preference - Remembers your dark/light mode choice
  • Cookie Consent - Stores your cookie consent preferences

Analytics Cookies (Optional)

These cookies help us understand how visitors use our website:

  • Google Analytics - Tracks page views, user behavior, and site performance (anonymized data)
  • Vercel Analytics - Monitors site speed and performance

These cookies don't collect personal information and all data is anonymized.

Advertising Cookies (Third-Party)

We use third-party advertising services to help support our free tools:

  • Google AdSense - Displays relevant advertisements based on your browsing. Google uses cookies to help serve the ads it displays on the websites of its partners, such as websites displaying Google ads or participating in Google certified ad networks. When users visit a Google partner's website, a cookie may be dropped on that end user's browser.

These third-party cookies are managed by Google and are subject to their own privacy policies. You can control ad personalization through Google Ad Settings.

4. Cookies We've Set

Cookie NamePurposeDuration
_gaGoogle Analytics — Distinguish unique users by assigning a randomly generated number as a client identifier. It is included in every page request in a site and used to calculate visitor, session, and campaign data for the site's analytics reports.2 years
_gidGoogle Analytics — Register a unique ID that is used to generate statistical data on how you use the website.1 day
_gatGoogle Analytics — Used by Google Analytics to throttle request rate1 minute
themexpacto — Remembers the user's selected theme (dark or light mode)persistent

5. Managing and Disabling Cookies

Browser Settings

Most web browsers allow you to control cookies through their settings. You can usually choose to:

  • Block all cookies, or block only third-party cookies.
  • Delete cookies that are already stored on your device.
  • Receive a notification before a cookie is stored.
  • Browse in private or incognito mode, which clears cookies when you close the window.

How to Manage Cookies in Popular Browsers

Opting Out of Google Analytics

If you would prefer that your visits are not measured by Google Analytics at all, you can install the official browser add-on: Google Analytics Opt-out Browser Add-on.

Opting Out of Personalized Advertising

You can turn off personalized advertising from Google, including on this Website, at any time through: Google Ad Settings.

6. What Happens If You Disable Cookies

You are free to disable cookies, and our image tools will keep working — every file you process stays in your own browser and never depends on a cookie. Disabling cookies does have a few effects:

  • Preferences are not remembered. Your theme and language choices will reset each time you visit.
  • Analytics become less accurate. We lose visibility into which tools need improvement, though this does not affect you directly.
  • Ads become less relevant. You will still see advertising, but it will be generic rather than tailored to your interests.

Important: Disabling cookies never prevents you from using any xpacto tool. All image processing happens locally in your browser, so your files are never uploaded to our servers in the first place.

7. Third-Party Privacy Policies

The third-party services we work with maintain their own privacy and cookie policies. We encourage you to read them to understand how they handle your data:

8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. When we make material changes, we will revise the Effective Date shown at the top of this page. We encourage you to review this policy periodically.

9. Contact Us

If you have any questions, concerns, or comments about this Cookie Policy or our use of cookies, please contact us at: support@xpacto.com

🍪 Your Files Are Never Cookied

Cookies on xpacto are only ever used for site preferences, anonymized analytics, and advertising. They are never used to track, store, or transmit the images you process.

Every tool on this site runs entirely in your browser. Your images never leave your device, with or without cookies enabled.